magazine.co.uk is the fastest growing magazine subscription website in the UK, selling hundreds of consumer and professional magazines and newspapers.
The site attracts over 3 million visitors a year looking for magazine subscriptions, gift subscriptions and magazine offers; reaching audiences you are unlikely to reach cost-effectively through your own digital channels.
In the last 12 months over 100,000 subscription sales were generated through the site for our clients - an increase of 30% on the previous year.
magazine.co.uk generates particularly high subscription volumes at gifting times of year such as Mother's Day, Father's Day and Christmas. Approximately 56% of all orders are gift subscriptions across the calendar year, but this rises to 72% in December in the run up to Christmas.
There are no set-up or listing fees. You simply pay a fixed Cost Per Acquisition (CPA) for each new subscription generated.
You can promote various subscription offers including trials e.g. 3 issues for £1 as well as annual subscriptions and gift subscriptions. magazine.co.uk predominantly sells print subscriptions, but can also sell digital and print-digital bundle subscriptions if required.
We only handle the new, initial subscription order. Once acquired, we send the order to your fulfilment operation (whether in-house or a subscription bureau) to set up, process and then fulfil the order. We leave any subsequent renewal or renewal promotion to be handled by you.
Through our large-scale digital marketing activities we drive high volumes of traffic to magazine.co.uk. We run campaigns bidding on generic search terms such as 'magazine subscriptions', 'gift subscriptions', 'magazine offers' and 'magazine deals', plus extensive email and social campaigns, as well as other ‘free gift with subscription’ promotions – all of which are funded by magazine.co.uk.
When taking on a new title we also set up and run a pay-per-click search campaign for your magazine brand (unless otherwise requested). All media costs, plus our time to manage your search campaign, are included in the CPA.
Every magazine and newspaper featured on the site has its own dedicated page. This includes a cover image, some descriptive text about the content, plus details of any free gifts or digital access you offer with a subscription.
Your title will be featured alongside competitors in the relevant category e.g. Hobbies & Leisure, News & Current Affairs, Fashion & Beauty, Food, Home, Sports, Entertainment, Motoring & Transport etc.
At peak times of year for gift subscriptions such as Christmas, Mother’s Day and Father’s Day, magazines with relevant gift offers will be included in the magazine.co.uk gift finder. This presents a variety of magazine gift ideas to the consumer based on the profile of the gift recipient e.g. Woman, Man, Grandma, Grandad, Kids, Teen Girl, Teen Boy etc.
There are no set up or listing fees. We agree a Cost Per Acquisition (CPA) with you and then invoice you monthly for the number subscription sales generated x the agreed CPA. So this is risk-free - you only pay us when we generate a sale for you.