Dennis Publishing Ltd were the 6th largest consumer magazine publisher in the UK prior to their purchase by Future plc, with an extensive portfolio of over 30 brands. Focusing on current affairs, technology, automotive and lifestyle, Dennis sold over 2.5 million magazines every month.

They used Jellyfish Connect to run subscription marketing campaigns for many of their leading brands including The Week, The Week Junior and MoneyWeek and their magazines are also sold in both print and digital formats on magazine.co.uk and pocketmags.com.

What the client says
"We maximised our subscription sales through magazine.co.uk during Q4 by elevating our brand presence on site through paid-for category banners, title placements, email inclusions and social posts. The results we saw across the brands were fantastic and in many cases, we saw more than 50% increase in sales compared to the previous year. This success has meant we are planning for all the brands to be involved with more promotions throughout the year."

The Subscription Marketing Team - Dennis Publishing Ltd