Pacific Magazines publishes more than one in four magazines sold in Australia. Across its portfolio of titles, they have an almost 30% share of overall national readership and dominate many key publishing categories.
They started producing branded apps for Apple, Google Play and Amazon on Jellyfish CoNNect’s MagazineCloner platform in 2013 and now use it for Better Gardens & Homes Australia, New Idea, WHO, Prevention, Bikes Australia, FAMOUS and Bride To Be.
‘Pacific Magazines was looking for a practical solution that would allow us to get to market quickly and successfully while fitting into existing production schedules. Jellyfish CoNNect’s MagazineCloner solution has allowed us to do so to great success across the various App Stores. Our readers have been highly engaged, and the magazines are happy with the quality of the results and the smooth transition to digital.’