Behavioural targeting: Driving new visitors & enticing non-converting visitors back
Behavioural targeting: Driving new visitors & enticing non-converting visitors back
I took part in a session on Behavioural Targeting at the PPA’s Customer Direct Conference in London in November 2014 and included reference to various targeting methods which Google make available to advertisers to use - see later. However since this event, Google has announced a change to one of these methods:
Jellyfish Team
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Jellyfish Team

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