Multi-platform digital publishing

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Overview

Almost 2,000 publications worldwide use Jellyfish CoNNect’s MagazineCloner software platform to create their mobile apps, tablet apps and digital editions.


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Multi-platform digital publishing made easy

With one simple upload our platform allows you to distribute your content via mobile and tablet apps and digital editions globally via:

  • The Apple App Store
  • The Amazon App Store
  • The Google Play App Store
  • An HTML5 digital edition
  • Pocketmags, the international digital newsstand


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Web based ‘back office’ and CMS

Our web-based ‘back office’ allows you to manage everything in the one place. You use it to upload your issues, and create, edit and publish all your apps/editions, manage your promotions, access insights into readers’ usage of your editions and track your downloads, sales and revenues.


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Built-in multi-media tools

Using tools built-in to the digital publishing software system, you can easily enhance and enrich your apps/editions with in-page links, galleries, animation, embedded HTML5, streaming and downloadable videos, 360° rotating images and hotspots.


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ABC-accredited and BPA compliant digital sales reports

Our platform is unique in the market in integrating digital sales data from the Apple App Store, Amazon Store, Google Play Magazines, Pocketmags and other digital newsstands into one simple reporting system. It consolidates sales of an issue from multiple platforms, and allows ABC and subscription fulfilment reports to be run correctly.


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Insight into readers’ usage of your digital issues

Our extensive analytics reports provide you with a wide range of data such as most read pages, what’s being clicked on and what holds reader’s attention the longest.


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Promotional tools and data capture

Promotional options include push and email notifications, sample editions, trial subscriptions, free issue/subscription vouchers and existing subscriber login/entitlements. You also get full access to all the user data we capture.




Apps

Using Jellyfish CoNNect’s web-based MagazineCloner software platform you can distribute your content globally with one simple upload to:

  • The Apple App Store
  • The Amazon App Store
  • The Google Play App Store
  • Pocketmags, the international digital newsstand


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Mobile Apps With ‘Article Mode’

To meet rapidly changing consumer reading habits, publishers are increasingly utilising our mobile app edition technology. Via an automated process, we take the PDF pages of an issue and ‘deconstruct’ them into sections and individual articles with responsive, scalable text and images. This makes each issue accessible in a 'snackable', article-by-article, format.


Created as an alternative to the traditional 'pinch and zoom' PDF reading experience, they are perfect for reading on the go and help to boost app user engagement and retention. Readers can also access and read the PDF replica and simply switch between viewing replica and article modes should they wish to.


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To view a selection of our made-for-mobile app editions, download the MagazineCloner Proofing App onto your iPhone or Android device and login with:

Username: mobile@test.com
Password: mobile


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Tablet Apps

For tablets and larger screen devices the MagazineCloner software platform can deliver a custom tablet app, enhanced PDF replica or PDF replica edition. If you choose our article mode edition for mobile, the article reading view is automatically available within your tablet app too.


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Custom tablet app

By producing pages designed for a tablet screen e.g. with larger fonts and scrolling articles, these remove the need for users to pinch and zoom. You can incorporate cutting-edge features such as video covers, 360° rotating images and image galleries, all at no additional cost by using the range of multimedia tools available within our MagazineCloner digital publishing software.


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Enhanced PDF replica tablet app

You can add enhancements to your replica edition such as image galleries, animation, embedded HTML5, streaming and downloadable videos and hotspots.


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PDF replica tablet app

Delivers the ‘flat’ print edition to readers.


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To view a selection of publishers' custom tablet app editions, download the MagazineCloner Proofing App onto your iPad or Android tablet and login with:

Username: workshop@mc.com
Password:workshop


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Web based 'back office' and CMS

Our web-based ‘back office’ allows you to manage everything in one place. You use it to upload your issues, create, edit and publish all app versions, manage your promotions, access insights into readers’ usage of your apps and track your downloads, sales and revenues.


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Advertising Inventory

Advertising from your print edition will appear within the pages your apps. You can then enhance any or all ads using the multimedia options available within the software including galleries and animation, embedded HTML5, streaming and downloadable videos, 360° rotating images (great for showcasing products for advertisers) and hotspots.


There is also in-app only ad inventory available for you to generate new advertising revenue from, or to use for in-house promotions. These include a dedicated splash page/launch page which could be used by a sponsor as well as a dynamic homepage banner ad.


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Promotional Options and Tools

The mobile and tablet apps we create have a clear storefront reflecting your brand and can promote both single issues and any subscription options (monthly, annual or other term).


We also offer a wide range of promotional tools to help you generate leads, sales and boost conversion and engagement including:


  • Sample editions – these allow you to showcase a few pages as a ‘taster’, or you can give away a full back issue.
  • Trial subscriptions – giving a ‘no obligation’ subscription offer to new prospective readers (capturing their payment card details upfront with a transparent charge after 30 days if they don't cancel).
  • Free issue/subscription vouchers – we can create codes for you to give to leads at events/send out via promotions (the prospect has to provide their contact details in return for free access).
  • Optimised app on-boarding/welcome screens – these help boost conversion rates and data capture volumes. They 1) explain how by setting up a Pocketmags account (for which they have to provide their contact details) they can read the publication on any device, 2) encourage users to opt in to push notifications, and 3) have a clear call-to-action for subscription sign up.
  • Targeted app push notifications – use these to alert users when a new issue is released or to encourage them to subscribe/read a particular article in an issue.
  • Email notifications – as some users don’t opt in to app notifications, or turn them off, you can utilise the email user data we collect to send out new issue prompts and other marketing messages.
  • Existing subscriber login/entitlement – if you have existing subscribers entitled to free digital access, or wish to provide access to new subscribers you acquire directly, we can service these via an API link to your fulfilment database (whether this is in-house or via a subscription bureau).


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Transferring Existing Apps Across To Jellyfish CoNNect

We have transferred more than 80 titles to the MagazineCloner software platform from various publishers using different app developers and platforms including Aceville, Panini, Unity, Eye to Eye and Beckett. Our most recent experience saw a 100% sales uplift post transfer.


If you are on your own developer account, app transfer is seamless. We update over your existing app to ensure subscribers receive uninterrupted service.


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Pocketmags

Pocketmags is the fast growing digital newsstand selling single digital issues and digital subscriptions worldwide through its website, apps and affiliate partners. It allows readers to buy once for access across multiple platforms and devices (Apple, Google Play, Amazon, Windows and web).


If appropriate, your title can be promoted and sold through Pocketmags. As you update issues in the ‘back office’ for publication in your branded apps, they can automatically be fed through into Pocketmags.


We are happy to provide you with a quote if you provide us with more detail on which apps you are looking to publish. For further information please contact us.


HTML5 Digital Editions

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Hosted on your own website or URL, our HTML5 browser-based editions allow direct, one-click access from either a website button or from a link in an email. They are particularly popular for free-to-access and B2B content.


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Editions can be read on any computer, mobile or tablet device via a web browser and scale to fit the device - and you can create any of the following versions:


Custom edition

By producing pages designed for a tablet screen e.g. with larger fonts and scrolling articles, these remove the need for users to pinch and zoom. You can incorporate cutting-edge features such as video covers, 360° rotating images and image galleries, all at no additional cost by using the range of multimedia tools available within the MagazineCloner digital publishing software.


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Enhanced PDF replica edition

You can add enhancements to your replica edition such as image galleries, animation, embedded HTML5, streaming and downloadable videos and hotspots.


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PDF replica edition

Allows you to deliver the ‘flat’ print edition to readers.


Plus: article mode for mobile optimisation

To improve the user experience on mobile, via an automated process, we take the PDF pages of an issue and ‘deconstruct’ them into sections and individual articles. This creates responsive, scalable text and images and makes each issue accessible in a 'snackable', article-by-article, format. If you choose the article mode option, the article reading view is also automatically available to tablet and desktop readers too – whether you choose to publish a custom, enhanced or PDF replica edition.


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Web based ‘back office’ and CMS

Our web-based ‘back office’ allows you to create, edit and publish your editions and use the range of in-built multi-media tools to enrich your issues.


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Advertising inventory

Advertising from your print edition will appear within the pages of your digital edition. You can enhance any ads using the multimedia options available within our digital publishing software including galleries and animation, streaming and downloadable videos and 360 degree rotating images (great for showcasing products for advertisers). The digital editions we create can also have a dedicated launch page which you can sell to sponsors, helping you generate additional digital-only advertising revenue.


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Promotional options and tools

Our HTML5 browser-based editions allow direct, one-click access from either a link or a button on your website, or via a link in an email you send out to prospects or a controlled circulation list. We can create a ‘multi-issue selector’ front featuring recent back issues so all can be opened and accessed by users. And, for paid-for titles, we can create a payment funnel if required. This would utilise the Pocketmags payment and recurring digital subscription and fulfilment system.


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Examples of our digital edition

To view some examples, please click on the links below:

  • Multi-issue selector
  • Replica with article mode
  • Custom edition


We are happy to provide a specific quote, based on what you are looking to publish. For further information please contact us.



Pocketmags

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Pocketmags is the fast growing digital newsstand and has 2.5 million+ members, selling single digital issues and digital subscriptions worldwide through its website, apps and affiliate partners. It allows readers to buy once for access across multiple platforms and devices (Apple, Google Play, Amazon, Windows and web).


In the last 12 months Pocketmags generated over 50,000 digital subscription sales and 150,000 single digital single issue sales - an increase of 32% on the previous year.


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Multi-platform and multi-device

If you choose to create your apps or digital editions with Jellyfish CoNNect, your title can automatically be listed and sold on Pocketmags, and will appear in your chosen format. You can also chose to solely promote your title via Pocketmags in order to extend your brand reach and build incremental sales.


You can choose to create any of the following versions:


Custom tablet edition

  • By producing pages designed for a tablet screen e.g. with larger fonts and scrolling articles, these remove the need to pinch and zoom. And you can enrich your editions with in-page links, galleries, animation, and streaming and downloadable videos.


Enhanced PDF replica edition

  • You can add any of our multi-media enhancements to your print/replica edition.


PDF replica edition

  • Allows you to deliver the ‘flat’ print edition to readers.


Plus: article mode for mobile optimisation

  • To optimise the user experience and sales via mobile devices, we use an automated process to ‘deconstruct’ the PDF pages of an issue into sections and individual articles with responsive, scalable text and images. This makes each issue accessible in a 'snackable', article-by-article, format. If you choose the article mode option, the article reading view is also automatically available to tablet and desktop readers too – whether you choose to publish a custom, enhanced or PDF replica edition.


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Web based ‘back office’ and CMS

Our web-based ‘back office’ allows you to create, edit and publish your editions easily and you can use any of the in-built multi-media tools to enrich your issues.


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Advertising inventory

Advertising from your print edition will appear within the pages of your Pocketmags editions. You can enhance any ad using the multimedia options available within the software including galleries, animation, streaming and downloadable videos and 360 rotating images (ideal for showcasing products for advertisers).


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Promotional options

You can choose to sell single issues and/or digital subscriptions (monthly, annual or other term) and Pocketmags will handle both the initial payment as well as the ongoing recurring subscription payments and digital issue fulfilment.


Through our own marketing activities we drive high volumes of traffic to Pocketmags. We run PPC Search campaigns bidding on terms such as ‘digital subscriptions’ and ‘digital magazines’ and run extensive email campaigns, as well as other promotions.


We also offer a range of promotional options you can take advantage of including:

  • Seasonal and special offer campaigns e.g. 24 issues for the price of 12 – opt-in to any of our regular campaigns by simply agreeing to match the offer we are running.
  • Pocketmags Affiliate Programme – gain an extra 10% net revenue share from sales that come through traffic you direct to Pocketmags e.g. from links from your website or your email promotions.
  • Risk-free, CPA-based PPC Search campaigns for your magazine brand – Jellyfish CoNNect can run a specific campaign for your magazine and only charge a marketing Cost Per Acquisition (CPA) when we make a sale. All media costs and our time to manage your campaign are included in the CPA. Once the new subscription sale is acquired, we then work to the revenue share agreement we have in place with you for Pocketmags. For more details please click here.
  • On-site promotions – as your magazine is featured alongside your competitors, pay for a special on-site promotion to help your brand stand out from the crowd to encourage consumers to choose your magazine over your competitor titles. Options include banner ads and ‘top title’ positions.
  • Email promotions – pay to promote your magazine through our email promotions.
  • Hidden landing pages – if you want to run targeted promotions with special offers and pricing e.g. only for lapsed/cancelled subscribers, we can create dedicated pages for you to direct your promotions to.


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We are happy to provide a specific quote and revenue-share proposal. Please contact us with more details about your magazine.



Case Studies

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magazine.co.uk
Google Shopping boosted sales by 84%
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National Geographic
57,000+ subscriptions generated last year
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Puzzler Media
272% increase in new subscription volumes
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Anthem Publishing
Sales from the day the apps went live